The 2019 Freeride World Tour (FWT) will feature new partners, Dynastar and Lange while continuing its collaboration with Fieberbrunn, Audi, Alpina, GoPro, SunGod and Whitefrontier
When FWT19 launches into action this January in Hakuba, Japan, it will be with the iconic ski and ski boots brands, Dynastar and Lange as its newest partners. Collaborations with leading freeride brands, Fieberbrunn, Audi, Alpina, GoPro, SunGod and Whitefrontier will also continue in 2019. Furthermore, the craft brewing company, Whitefrontier will feature a special FWT beer this season, brewed out of Whitetooth Brewery in Golden B.C.
“FWT is proudly welcoming Dynastar and Lange as Official Skis & Boots Partners of the Freeride World Tour. Dynastar and Lange are legendary brands proposing state of the art products, always aiming at pushing the sport’s progression, from grassroots to top athletes. We share the same values, and we are looking forward to shape the future together!”. – Nicolas Hale-Woods, FWT CEO
“We were seduced by a global partnership with the FWT on the entire freeride ecosystem: from the detection of the youngest to the support of the best skiers in the world. Dynastar, the iconic Freeride brand, has always developed its products in this performance-driven philosophy, and will continue to support the development of the discipline and anticipate future trends and practices with today’s champions and tomorrow, ” – Laurent Richard, Brand Manager Dynastar
RENEWALS
“Fieberbrunn and the Skicircus Saalbach Hinerglemm Leogang Fieberbrunn is proud to be Partner of the FWT for the next three years. We are looking forward to see the worlds best Freeriders on the Wildseeloder.” – Toni Niederwieser, Fieberbrunn Bergbahnen CEO
“We are very happy to renew our partnership with the FWT for the next four seasons. The FWT is an important pillar within our Wintersports strategy to reach a younger audience and to emotionally connect our brand towards Winterport enthusiasts on a global scale.” – Thomas Glas, Audi AG Head of Sports Marketing
“After a successful collaboration on the Xtreme of Verbier FWT finals in 2018, we are proud and excited to extend our partnership to the full Freeride World Tour for the 2019 season. Alpina’s values are closely bound to the freeriding culture and we feel honoured to celebrate and participate in the evolution of the sport. We wish the very best to all the riders on this fantastic Tour! ” – Oliver van Lanschot Hubrecht, Alpina Brand Manager
“GoPro is excited to partner up with the Freeride World Tour once again for the 2018/19 season and we are proud to add a unique viewpoint to this incredible event series. Thanks to our cameras, viewers get to share the riders’ perspective and truly appreciate the skill of the athletes tackling some of the most challenging mountain faces in the world. Add to that the gimble-like stabilization in the HERO7 Black and viewers are in for buttery smooth, even more rad footage this season” – Martin Steinbach Director of Lifestyle Marketing EMEA
“We’re super excited to continue and grow our partnership with the Freeride World Tour as Official Eyewear Partner. FWT19 looks set to be the biggest yet!” – Zoë Watkiss, Founder of SunGod
