Gaiam, Inc., a lifestyle-media company catering to people who value personal development, natural health and inspirational entertainment, has signed a definitive agreement to acquire substantially all of the assets of GoodTimes Entertainment.
GoodTimes Entertainment is a media company that creates and distributes entertainment programming and home video products through various channels, including television, theaters, retailers and the Internet. GoodTimes Entertainment's library contains approximately 2,000 titles, including wellness franchises such as The Firm and Tae Bo, children classics such as Benji and numerous theatrical releases.
With the acquisition of GoodTimes Entertainment, Gaiam expects to generate over $200 million in annual revenues and, in addition to its television and theatrical distribution, Gaiam's home media will be carried by over 40,000 retail stores in U.S., which will be the widest direct distribution coverage in the country for any content provider. Gaiam also expects to distribute 20 million catalogs per year and have approximately 7 million direct customers.
Following the acquisition, Gaiam will be one of the top ten studios based on overall DVD market share and will have the sixth largest market share, ahead of major studios such as Twentieth Century Fox, Universal, Columbia Tristar and MGM, for all non-theatrical DVDs, according to data provided by Nielsen Videoscan. In the Company's core wellness/fitness category, Gaiam will extend its leading market share to approximately 37%.
