Interbike, the largest cycling trade show in the U.S., has selected Reno-Tahoe as the new home for the Interbike trade show and the site of the newly-created Interbike Marketweek. The show has been in Vegas since 2011.C
Callaway Golf Company announced the appointment of Brian Lynch as its chief financial officer, effective immediately.
Columbia Sportswear Company announced the resignation of senior vice president of global sourcing and manufacturing, Steve Woodside, effective immediately.
Adidas Outdoor was named title footwear sponsor of the Audi Power of Four Trail Run Series, the summer event of the winter Power of Four Ski Mountaineering Race, in collaboration with Aspen Skiing Company.
Industry veteran Scott Montgomery has become the CEO of Reynolds Cycling of Sandy, UT.
Adidas and Major League Soccer announced the extension of their long-term partnership through 2024.
Mountain Safety Research (MSR), a manufacturer of outdoor equipment, named Doug Sanders to the role of vice president, MSR.
New Zealand-based Icebreaker appointed Josh Vaughan as head of wholesale in North America. Concurrently, Trudie Abel has been announced as the new head of marketing North America.
Otter Products, the company behind OtterBox, will soon open Otter Shop, a retail experience in its hometown of Fort Collins, CO.
Backcountry, a leading online retailer of outdoor gear and apparel, and wedding company Zola formed an exclusive registry partnership.
Reebok added pro football stars Brandin Cooks and Devonta Freeman to its roster of ambassadors.
The as-yet-unnamed joint venture of KSL Capital Partners and the owner of the four Aspen resorts, Henry Crown and Company, has completed its $1.5 billion purchase of Intrawest Resort Holdings.
Wolverine World Wide Inc. sold its Sebago brand to BasicNet S.p.A., an Italian corporation with a global footprint that has a portfolio of brands including Kappa, Robe di Kappa, K-way, Superga and more.
TYR Sport, a manufacturer of competitive swim and triathlon gear, signed Olympic gold medalist Tom Shields to its roster of sponsored athletes.
The Chicago Bears formed a new long-term partnership with Fanatics to operate the team’s new and improved e-commerce platform.
MidOcean Partners and Cannon Safe Inc., a manufacturer of home defense safes, acquired Stack-On Products, an Illinois-based distributor of home safes, gun security products, garage storage and organizational products.
S&S Activewear, a national wholesaler of imprintable activewear, will launch a collection of Russell Athletic active apparel including its iconic Dri-Power Fleece beginning in August 2017.
Varsity Brands partnered with El Toro High School, in Lake Forest, CA on one of the most comprehensive branding projects for Varsity Brands to date.
Footaction partnered with music pioneer Gucci Mane, Uber Everywhere artist MadeinTYO and One Night Only MC, Cousin Stizz, for the debut of its digital Summer Hustle campaign.
Target Corp. announced a $14 million commitment to youth soccer through two new national initiatives, including an $8 million local grant program, and a $6 million partnership with the U.S. Soccer Foundation to build 100 new soccer play spaces by 2020.
Riddell kicked off season three of its Smarter Football program, inviting teams to apply for an equipment grant by demonstrating their commitment to advancing the game of football.
Epoch Lacrosse announced a partnership with Major League Lacrosse (MLL) player Dylan Molloy.
Alp-n-Rock LLC, a socially conscious manufacturer of European-inspired apparel, announced Allison Bangel Quinto as its new sales representative for the Mid-Atlantic and Southeast regions.
Technogym, a fitness equipment and wellness solutions company, has been appointed the official supplier of the Athletics World Championships and the World Para Athletics Championships taking place in London this summer.
Trips for Kids (TFK), a non-profit national organization that provides transformative cycling experiences for kids of all communities, appointed Robert Alan Ping as its executive director.
Spin Master Corp. announced the acquisition of certain assets of Aerobie Inc., a producer of outdoor flying disks and sports toys.
Outdoor Sports Marketing (OSM), a sales, marketing and training agency for the outdoor industry, opened a 5,000-square-foot showroom on June 1 in Greenville, SC.
Photo courtesy Reebok
