3point5 experienced another significant increase in membership and expanded its presence in the cycling and golf categories. This week, 3point5 welcomed six new companies: Giro, Bell Powersports, Easton Cycling, Dansko, Saris Cycling Group, Macgregor Golf, and Gregory Mountain Products.
In addition, existing 3point5 participants WL Gore and Smith Optics are expanding their product and brand offerings. Smith is planning a new motocross product program and Gore will launch four new programs for: WindStopper, footwear, outerwear and gloves.
On the retail side, 3point5 is approaching 30,000 registered retail sales people, representing 4200 stores. Over 579,000 EduGames, the timed tests that sales people take to advance in the 3point5 program, have been taken by sales staff. Currently, 31 leading brands are represented on 3point5.