Zumiez Inc. reported total net sales for the five-week period ended Oct. 2, 2010 increased 22.5% to $44.7 million, compared to $36.5 million for the five-week period ended Oct. 3, 2009.

The company's comparable store sales increased 17.0% for the five-week period, versus a comparable store sales decrease of 0.8% in the year ago period. For the nine-week period ended Oct. 2, 2010, the company's comparable store sales increased 12.4%, versus a 7.7% comparable store sales decrease for the same period last year.

Based on better than planned sales and product margins, the company now expects fiscal 2010 third quarter net income per diluted share of approximately 28 cents to 30 cents per share, an increase from the previously issued guidance of net income per diluted share of approximately 25 cents to 27 cents per share. This guidance is predicated on a comparable store sales increase for the four-week period ending Oct. 30, 2010 in the mid-single-digit range which will result in a low double-digit comparable store sales increase for the third quarter.