Yaktrax, the snow and ice traction brand, has opened the application portal for the company’s 2018-19 influencer team, #YakPak. Team members will represent Yaktrax as brand ambassadors to help grow awareness and create meaningful content for the brand from October 2018 through March 2019.

“The YakPak team will be outfitted in a variety of Yaktrax products and will play a crucial role in pushing out brand initiatives, product information and promo periods as well as multimedia content throughout the winter season,” said Eric Lund, Implus outdoor brand manager. “We invite anyone who truly believes in the Yaktrax brand to apply to be part of the YakPak community.”

Yaktrax is the ultimate winter solution for people of all walks of life, providing ice traction devices and hand warmers designed to keep you moving. Depending on which demographic YakPak members align with, each will receive a variety of traction devices fitting for their needs, whether that’s walking the dog after a big storm or going out for a winter hike.

Ambassadors will also get a first look at new product introductions, participate in seasonal contests or affiliate promotions and take part in sharing the Yaxtrax brand with their local and social communities.

The application period for the 2018-19 YakPak team opens today and applications will be accepted through August 15, 2018. The team will be announced by the first week of September.

Interested parties can apply today or contact Stefanie Walters at stefanie@verdepr.com for more information on the application process.