Xponential Fitness signed a development deal that will position Riser Fitness to open 127 Club Pilates studios over the next five years, while securing territories across California, Idaho, Minnesota, Nevada, Oregon, and Washington.
“Riser Fitness has been an exceptional franchisee group and operator for Club Pilates and Xponential Fitness, bringing Pilates to so many communities that can benefit from the practice, and contributing to the brand’s place as a leader in the booming Pilates industry,” said Mike Nuzzo, CEO, Xponential Fitness. “We are thrilled that Riser Fitness will continue to grow Club Pilates’ presence with this exciting deal, which is the largest in Xponential’s history.”
Established in 2013 and funded by over $140 million in growth capital from funds managed by affiliates of Fortress Investment Group, Riser Fitness operates more than 110 open studios across eight states with a growing international presence.
Most recently, the company debuted its first Club Pilates studio as its Master Franchisee in Mexico City and will begin a 40-unit development plan alongside planned acquisitions in the Australian market. With this new deal to develop 127 locations, Riser Fitness, led by Co-CEOs Jeffrey Nash and Ed Lombardi, further solidifies its position as the largest franchisee of Xponential Fitness by number of licenses, with more than 340 licenses across its global development pipeline.
“As Pilates continues to boom, Riser Fitness’ trajectory has been unmatched thanks to our team’s operational excellence, Xponential and Club Pilates’ playbook, and Fortress’ support,” said Jeffrey Nash, Co-CEO, Riser Fitness. “We look forward to growing Club Pilates even more in states where we are already seeing great success and bringing Club Pilates to a global audience.”
Club Pilates claims to be the largest Pilates brand in the world with more than 1,400 studios. Along with Riser Fitness, recent franchise agreements and openings have come from various ownership groups, including Aligned Fitness and Spartan Fitness, which collectively own more than 300 active Club Pilates units.
Xponential’s portfolio of brands also includes StretchLab, YogaSix, Pure Barre, and BFT.
Image courtesy Xponential Fitness
