Wigwam, the performance sock company, has become the official sock of Ironman Mont Tremblant 70.3 and the full Ironman Mont Tremblant races. After having been the official sock of Ironman races in the U.S. for 18 years, Wigwam is now expanding its sponsorship to two of the newest Ironman races up in Mont Tremblant, Canada.
“We're constantly looking for more opportunity to support our Ironman product and ways to support the Ironman brand,” said Natalie Stangl, field marketing manager at Wigwam. “Being a part of the inaugural races will help boost awareness of the Wigwam brand and drive sales on a local and national level.”
The Ironman Mont Tremblant 70.3 will take place on Sunday, June 24, and the Ironman Mont Tremblant will follow on Sunday, August 19.
