Whoop, the 24/7 wearable member-based fitness tracker and health platform, announced it has raised $575 million in Series G funding at a $10.1 billion valuation, fueling further U.S. growth and international expansion across Europe, the GCC, Latin America, and Asia.
The round was led by Collaborative Fund and includes global participation from 2PointZero Group, Qatar Investment Authority (QIA), Mubadala Investment Company, Abbott, Mayo Clinic, Macquarie Capital (entities administered by Macquarie Capital), Glade Brook, B-Flexion, IVP, Foundry, Accomplice, Affinity Partners, Promus Ventures, and Bullhound Capital alongside a group of global athletes and individual investors.
Individual investors in the round include Cristiano Ronaldo, LeBron James, Rory McIlroy, Reggie Miller, Niall Horan, Karen Wazen, Virgil van Dijk, Mathieu van der Poel, and Shane Lowry.
“Our raise brings together the world’s most sophisticated investors, leading health institutions, and iconic global athletes behind the mission to unlock human performance and health span,” said Will Ahmed, founder and CEO of Whoop. “We are building the personal health platform that people use to improve their health and livelihood.”
Whoop, founded in 2012 and headquartered in Boston, said the funding comes as the company is experiencing “rapid global momentum amid an extraordinary period of growth.” The company now has over 2.5 million members globally. In 2025, bookings grew 103 percent year-over-year, exiting the year at a $1.1 billion run rate. Whoop also said it was cash flow positive in 2025.
Proceeds from this Series G financing will fuel further U.S. growth and international expansion across Europe, the GCC, Latin America, and Asia. Whoop said it is hiring for over 600 new roles around the world this year to support research and development and international expansion
Whoop reports that it “delivers predictive, personalized health insights” who open the app “an average of over eight times per day – almost three times higher than other screenless wearables – to understand how they slept, whether they are recovered, how hard to push or pull back, and how daily behaviors like training, nutrition, and stress are impacting their performance and long-term health.” The insights help members “identify early warning signs, reduce risk, and take action that can prevent serious health events.”
Whoop reports that it has “raised over $900 million in venture capital, ships to 56 countries and operates in six languages.”
Image courtesy Whoop
