Kemp Newnam has joined Weatherby, Inc. as digital properties manager, a new position in the company’s growing marketing department.

Newnam will oversee strategy, content and maintenance for Weatherby’s social media platforms including Facebook, Twitter and Instagram. He will also be responsible for the Weatherby website and online community forum, Weatherby Nation. In addition, Newnam will help lead the launch and operation of Weatherby TV, an online initiative scheduled to debut early next year.

“After a national search, we are very excited to announce Kemp as a new member of our talented marketing team,” said Adam Weatherby, executive vice president/COO. “He will play a key role as we continue to aggressively expand our digital properties and programs. They are essential to our ultimate goal of building long-term relationships with existing customers as well as customers who are new to the hunting/shooting sports.”

Newnam previously worked as social media and web support manager for Remington Outdoor Company. He started at Remington in 2011 as a Web designer.