Berkshire Hathaway Inc. Chairman and CEO Warren Buffett will add something completely different to his portfolio: the first-ever Invest in Yourself 5k fun run. Timed with the Berkshire Hathaway annual shareholders meeting in Omaha, the inaugural event, on May 5, 2013, will encourage participants to take stock of their health, embrace an active lifestyle and experience Brooks Run Happy spirit first-hand.


Timed with Berkshire Hathaways annual shareholders meeting in Omaha, the inaugural event, on May 5, 2013, will encourage participants to take stock of their health, embrace an active lifestyle and experience Brooks Run Happy spirit first-hand.


Its going to be a great weekend for Berkshire Hathaway shareholders, and a 5k will be the perfect complement to the Sees Candies, Dilly Bar and Cherry Coke everyone will enjoy while here, said Buffett, chairman for Berkshire Hathaway. Im challenging all of our managers to participate, and Im anxious to see who the fastest person in our Berkshire Hathaway family is.

 
The course will lead participants on a scenic route through downtown and historic Omaha and provide plenty of opportunities for spectators to view the race and cheer on participants. Buffett will fire the starting gun and crown winners at the podium.

 

Brooks President and CEO Jim Weber, who is attending the Outdoor Retailer show this week in Salt Lake City, will run with an expected crowd of several thousand.

Brooks mission is to inspire everyone to run and be active and we are thrilled Mr. Buffett, fellow Berkshire Hathaway companies and the Omaha community will join us for a run on Sunday morning, said Weber. I look forward to toeing the start line and seeing which managers beat me to the tape!


Brooks enlisted the help of its longtime partner Competitor Group, Inc.-organizers of the Rock ‘n Roll Marathon Series-to coordinate logistics and bring Invest in Yourself to life in Omaha.


In celebration of the race and the shareholders meeting, Brooks created a limited edition Berkshire Hathaway PureCadence 2 commemorative running shoe, featuring an image of Mr. Buffett breaking the tape. Shareholders will be able to purchase the shoe in the Brooks booth at the shareholders expo.


Race registration opens to the public today. For more information about the Berkshire Hathaway Invest in Yourself 5k, and to register, please visit investinyourself5k.com.