Uvex Sports Inc. named Jeff Burkley as director of sales and marketing at its newly established US subsidiary. He will report to GM Sergio Kiehl.

In this role, Burkley will be responsible for all aspects of the U.S. sales and marketing efforts as well being directly involved in the short- and long-term strategic planning for Uvex Sports Inc.

 

Burkley brings to the role more than 20 years of sales and marketing experience in the outdoor and winter sports industry. Most recently, he was the head of resort partnerships and corporate sales for Spyder Active Sports. Prior to that role, Burkley operated JAB Sports Inc. a sales agency responsible for the sale and distribution of brands such as Helly Hansen, Scott USA, Head Tyrolia and K2.

 

“Jeff's experience and proven track record of success in sales and marketing will be invaluable in meeting the UVEX Sports goals and objectives,” Sergio states. “And I am confident that he will be an excellent match for this position and a strong asset to the sales team”.

 

Founded in 1926, Uvex Winter Holding GmbH & Co. KG is a global company that incorporates Uvex Sports Group, Uvex Safety Group and Filtral. It produces and distributes protective and safety products at work, in sports and leisure activities. Operating 41 subsidiaries in 22 countries with production mainly in Germany. Uvex Sports Group designs, produces and distributes advanced-design helmets, body armor, goggles, eyewear for skiing, snowboarding and cycling, with a particular emphasis on safety and protection.