SGB Update Sports & Fitness

Mizuno Brings Back Project Zero

In its second year, Project Zero, a partnership with Fleet Feet and Breast Cancer Research Foundation, highlights personal stories of strength, perseverance and support, while donating a portion of proceeds from each purchase of the special edition Bcrf Waveknit R2 running shoes and other BCRF branded gear.

TackleBar Being Played In 21 States

Youth athletes in 21 states will be playing TackleBar, a safer version of football, this season. Players wear a helmet, shoulder pads and a harness around their waists with two foam bars that sit on the lower back that requires players to learn proper tackling technique.

Under Armour To Downsize 3 Percent Of Workforce

Under Armour Inc. said the company’s restructuring program will now cost more than the company previously expected, as the company plans to cut about 400 jobs, or about 3 percent of the company’s global workforce, by March. At the same time, the company raised the lower end of the fiscal 2018 earnings forecast.

New York Road Runners Releases 2018 Impact Report

New York Road Runners (NYRR) released the organization’s annual Impact Report for Fiscal Year 2018 (April 2017-March 2018), which illustrates the organization’s commitment to make fitness and the sport of running accessible to people of all ages and abilities. 

Freemotion Appoints Gary Novak As EMEA Sales Director

Freemotion, the commercial division of Icon Health & Fitness, announced the company’s continued focus on the EMEA (Europe, Middle East, Africa) market with the addition of seasoned fitness professional, Gary Novak as EMEA sales director.

Sweaty Betty Partners Again With Dare To Bare

Movemeant Foundation, a nationally recognized non-profit organization, and  Sweaty Betty, a 20 year old leading women’s activewear brand born in London, are bringing the largest body-positive fundraising event, ‘We Dare To Bare’,  back to New York City on September 30.

NASGW Announces Annual Leadership Award Nominees

The National Association of Sporting Goods Wholesalers (NASGW), the association representing shooting sports wholesalers, manufacturers, and their trade partners, has announced the nominees for this year’s NASGW Leadership Awards.

Founder Sport Group To Acquire Teamwork Athletic Apparel

Founder Sport Group, formerly Badger Sportswear, announced that the company will acquire Teamwork Athletic Apparel, an on-demand apparel manufacturing company serving team uniform dealers and decorators with a variety of stock, sublimated and licensed apparel. Founder Sports also owns Badger Sport, Alleson Athletic and Garb Athletics.

USA Cycling Announces New Membership Structure

USA Cycling has launched a redesigned membership program, highlighted by a new low-cost option for cycling enthusiasts and fans to become members of the sport’s National Governing Body.

Football Dominates As Top Performing Sport Globally

Global market research company Euromonitor International on Wednesday launched new data and analysis tracking global sport leagues, with the National Football League taking the top spot.