SGB Update Sports & Fitness
Oofos Supports Beyond Type 1
Oofos, the maker of recovery footwear, has partnered with Beyond Type 1 as the official recovery shoe for the Beyond Type Run marathon team.
Polygiene Makes New Hires
Polygiene, the provider of “stays fresh” technology, said Rebecka Harvyl joined the office in Sweden as the new marketing manager, and Bobby Howell will come on as the commercial director of North America, located in Vancouver, Canada.
Gatorade Signs On As Official Sponsor Of Battle For The Mitten
Gatorade officially confirmed the company’s sponsorship of the UofM vs. MSU rivalry rugby match next month.
Altra Signs Kara Goucher
Altra announced the addition of Kara Goucher to the company’s Elite Team of professional athletes. Goucher had been with Skechers.
Altra Releases “Balance”: A Documentary of Three Athletes On Their Western States Journey
Altra released an inspiring short documentary called “Balance” about the different sides of an ultrarunner. The video follows three Altra athletes in their pursuit of finishing the legendary Western States 100-Mile Endurance Run while balancing careers, families and their own personal running goals.
Dick’s Sporting Goods Announces Grand Opening Of Four Stores In October
Dick’s Sporting Goods will be opening two new Dick’s Sporting Goods and two new Golf Galaxy stores in October. Dick’s will now have 733 Dick’s Sporting Goods stores and 96 Golf Galaxy stores nationwide in 47 states.
RYU Apparel Announces Upgrade To OTCQB Marketplace
RYU Apparel Inc. announced that commencing October 8 the company’s common shares will be listed for trading on the OTCQB Marketplace under the trading symbol OTCQB: RYPPF.
Phil Knight Donates Nearly $1B In Nike Stock To Philanthropy
Nike co-founder and chairman emeritus, Phil Knight, gave 12 million shares of Nike stock valued at $990 million to an unnamed charity, according to a regulatory filing.
Joe Bozich To Lead Fanatics Brands
Fanatics Inc. has promoted Joe Bozich to president of Fanatics Brands, the sports licensing giant’s in-house manufacturing and wholesale apparel division, sources told SGB. Bozich replaces Raphael Peck, who has left Fanatics to pursue other business opportunities.
Reebok Signs Conor McGregor
Reebok signed UFC fighter Conor McGregor to a multi-million dollar deal, according to ESPN. The report indicated the deal is worth at least $5 million.
CrossFit Officially Sanctions Global Fitness Festival Wodapalooza
CrossFit Inc. announced that Wodapalooza, a global fitness festival and inclusive competition, is joining the roster as the seventh event to be sanctioned by CrossFit.
Roka Sports Partners With P1440
Roka Sports Inc., the Austin, TX-based performance multisport company, has announced a partnership with P1440, a new event series started by five-time Olympian Kerri Walsh Jennings.
Fanatics Boosts Its International Team
Fanatics announced several additions to its international leadership team. Hires include Ignacio Beristain Borra, Bill Tung, Ian Nelson, Zohar Ravid and Masanori Kawana.
Brian Bowen Sr. Details Bribes From Multiple College Teams
On the fourth day of the college basketball corruption trial, the father of an elite basketball recruit testified that before his son committed to Louisville, a family friend told him four other schools, Arizona, Creighton, Oklahoma State and Texas, offered competing bids. Brian Bowen Sr. also discussed details of pay-to-play payments from youth basketball teams.
