Dynamic Brands Names Director, Product Development
Dynamic Brands, the parent Company for Bag Boy, Burton, Datrek, Devant, Sir Christopher Hatton and Slotline, announced that golf industry product design and engineering expert Doug Anderson has been named the Company's Director of Product Development
Yakima Expands Cycling Sponsorships
Yakima is expanding its sponsorship of cycling under its new owners, starting with the Tour of California May 16 – 23, 2010. The company will maintain its support of Bikes Belong, the International Mountain Bike Association, including the IMBA World Summi
New Balance to Sponsor OneAmerica 500 Mini-Marathon
New Balance announced an official multi-year partnership with the 500 Festival. New Balance will serve as the official footwear and technical apparel sponsor of the OneAmerica 500 Festival Mini-Marathon, the nation's largest half-marathon, and the Fi
Adidas Raises Full-Year Outlook as Q1 Profit Jumps
Adidas AG reported its first-quarter net profit rose to €168 million ($234 million) from €5 million in the year-ago period. Revenue grew 4% to €2.67 billion ($3.7 billion) from €2.58 billion. The firm also raised its outlook for 20
Boathouse Introduces Summer League Shorts
Boathouse Sports unveiled its new fully sublimated “Summer League” shorts with pockets. Boathouse will offer the “Summer League” shorts with a swoop side panel that can be also be sublimated using a solid color or a teams own design…
China Remains on Special 301 Watch List
The United States Trade Representative (USTR) is removing Czech Republic, Hungary, and Poland from its Special 301 Watch List of countries that don't do enough to protect intellectual property, but remains concerned about China’s implementation
New Balance Becomes Presenting Sponsor Run to Home Base
New Balance was named presenting Sponsor of “Run to Home Base.” On Sunday May 23rd, thousands of fans, veterans and active duty servicemen and women will participate in a 9K run ending by crossing home plate at Fenway Park while raising funds to support s
Famous Footwear Launches National Mind Body Sole Tour
Famous Footwear kicked off the Mind Body Sole Tour featuring Ali Vincent, the first female winner of the NBC show, “The Biggest Loser,”* and author of “Believe It. Be It.”…
Bass Pro Shops to Open Location in Harlingen, TX
Bass Pro plans to open a 130,000- to 150,000-square-foot store in Harlingen, TX. The store opening is tentatively scheduled for late 2011…
JC Penney To Reduce Energy Use by 20% by 2015
J. C. Penney Company, Inc. announced an environmental goal to reduce facility energy consumption 20 percent per gross square foot by 2015…
Desmarais Named President of NASGW
Michael Brown, NASGW Chairman of the Board and President of Camfour, Inc. said the board has chosen Maurice (Moe) Desmarais to become the organization's new president. Desmarais, who has over 25 years experience in trade association management, takes
Ruger Names New Board Chairman
Sturm, Ruger & Company, Inc. has appointed C. Michael Jacobi as the Chairman of its Board of Directors. Jacobi replaces former Chairman of the Board Vice Admiral James E. Service, U.S. Navy (ret.) who will remain on the Board as its Chairman Emeritus…
Supermodel Poses Nude for Reebok EasyTone Ad
Supermodel Helena Christensen appears nude except for her footwear in a campaign for Reebok's new EasyTone trainers…
Johnson Health Tech Q1 Sales Increase 28%
Johnson Health Tech, Inc., manufacturer of Matrix Fitness, Vision Fitness, Horizon Fitness and LIVESTRONG fitness equipment, saw first-quarter sales grow 28% overall with all channels experiencing positive growth within the company's sporting goods a
Firearms Industry Eyes 45% Economic Boost
At a Capitol Hill breakfast briefing last week, the National Shooting Sports Foundation (NSSF) released a newly commissioned report detailing the significant economic impact the firearms and ammunition industry has on the nation's and each state'
