SGB Update Outdoor
Vail Resorts’ Summer Season Pass Sales Climb Double Digits
Strong summer visitation at its U.S. mountain resorts drove increased revenue and profitability with the official launch of Epic Discovery at Vail and Heavenly and continued strong summer results at Breckenridge and Park City.
Academy Sports Signs Advertising Agency
Academy Sports selected Foote, Cone & Belding (FCB) as its agency of record to support its ongoing shift from a regional to national chain.
Peak Resorts Reports Q2 Loss
The company’s overall financial performance year to date is in line with expectations.
Chaco Establishes Tennessee Wildfire Relief Fund
The Wolverine Worldwide subsidiary joined the East Tennessee Red Cross to support residents affected by wildfires near Gatlinburg, TN and Great Smoky Mountains National Park.
Parker Bows Names Adam Greer Regional Sales Manager
Greer brings more than 18 years of consultative selling experience in the foodservice and hospitality industry, along with more than 35 years of outdoor and hunting experience.
Boa Inc. Hires Global Sales And Marketing Manager
Jeff Fleming, previously a regional sales manager for cycling accessory brand Serfas, will be tasked with bringing greater distribution and overall brand presence to the running market.
SIA: Snow Sports Participation Climbed 1% In 2015/16
The 2015/2016 season brought 23.5 million snow sports participants into the cold.
Croakies Kicks Off 40th Anniversary Campaign
The manufacturer of outdoor retention products will also release a limited 40th Anniversary-inspired collection as part of its 2017 model line.
Fjällräven North America Launches Holiday Campaign
The brand’s largest holiday campaign to date features a multi-piece billboard installation and adjacent 3,500-square-foot pop-up brand center in New York City’s Times Square.
Polartec Teams With Boathouse Sports
The collection, Polartec x Boathouse Sports will combine the Made In America power of Boathouse with the Power Stretch fabric of Polartec.
The Weather Network: Seasonal Winter Weather Expected
Though some will experience above-normal temperatures this season, many parts of the country that saw a lack of sustained winter weather last year will endure more frequent storms and bouts of arctic air in 2016/17.
Lululemon’s Q3 Exceeds Guidance
Third-quarter earnings rose 28.5 percent with a boost from higher gross margins and a 7 percent comp gain. Sales and earnings both topped guidance.
SlingFin Raises $100,000 To Fund Business
The tent brand raised the money through an investment platform that allows non-accredited individuals to invest as little as $100 in companies.
Coleman Secures Review To Lower Duty Rates
The General Accounting Office confirmed it will review how the Foreign Trade Zone Board reviews applications involving textile imports, marking a victory for Coleman’s efforts to launch a new line of Made-in-USA life preservers.
Sweet Protection Appoints PR Agency Of Record
The Norwegian developer of helmets, protective gear and technical clothing for the ski, whitewater and mountain bike markets appointed Verde Brand Communications as its public relations and communications agency of record.
