SGB Update Outdoor

Oofos To Launch First Shoe

The line, Oomg, will initially launch with two different slip-on styles for women and features unique midsole construction to preserve the Oofoam impact.

Yeti To Open Store In Austin

The flagship store to be located at 220 South Congress Ave. will open in the first half of 2017.

McNett Corp. Becomes Gear Aid Inc.

After three decades as McNett Corporation, the outdoor gear care and repair company is now officially known as Gear Aid Inc.

OIA Praises Trump Interior Secretary Pick … Again

After praising President-elect Donald Trump’s reported pick for U.S. Secretary of the Interior last week, the Outdoor Industry Association had to do it again this week with administration’s actual pick.

Marmot Names New Director Of Brand

Patrice Christensen, who comes from VF Corp.’s Lucy brand, effectively replaces the brand’s longtime marketing director Tom Fritz whose position, among others, was cut in May.

Farm To Feet Partners With Salt Lake City

Along with naming the new collection the city’s official sock, the wool sock manufacturer will feature “Ski City” on the sock packaging and provide socks for events and promotional activities.

Marolina Outdoor Partners With CenterStone

The outdoor apparel vendor will use CenterStone’s suite – iVendix, IVGuide and Mobile – to help its reps build stronger connections with its retailer base.

Smith & Wesson Stockholders Approve Name Change

“We believe that American Outdoor Brands Corporation is a name that truly represents our broad and growing array of brands and businesses in the shooting, hunting and rugged outdoor enthusiast markets.”

ExOfficio Debuts New Warming Fabric Tech

The first layer converts water vapor from the body to thermal energy. The second layers work to trap body heat, and outer layers provide warmth through insulation.