The University of San Diego agreed to a new multi-year partnership with Nike and BSN Sports, continuing Nike’s role as the official outfitter of all Torero programs.
Through the agreement, BSN Sports, a division of Varsity Brands, will serve as the exclusive supplier of uniforms, apparel, footwear, accessories and equipment for USD Athletics, supporting all 18 Division I programs.
“Extending our partnership with Nike and BSN Sports reflects our continued commitment to providing a high-level experience for our student-athletes,” said Kimya Massey, USD associate VP and executive director of Athletics. “Nike’s position as the premier provider of Sports apparel globally makes this alignment especially meaningful. As the landscape of college athletics continues to evolve, it’s critical that we align with partners who support our pursuit of excellence and our values. This partnership ensures our programs are well-equipped to compete, while also elevating the visibility and impact of the Torero brand.”
“This partnership creates meaningful opportunities to expand our merchandise footprint and deliver a more consistent and elevated experience for Torero fans,” said Daniel Nunes, USD chief revenue officer and senior associate AD for revenue generation & innovation. “That level of consistency and accessibility that BSN Sports provides as a supplier will help us better deliver and connect with our fan base while strengthening a more cohesive Torero brand identity.”
Nike will continue to provide competition uniforms, training gear and sideline apparel across all sports. The partnership also ensures streamlined access to equipment and apparel, enhancing day-to-day operations for coaches and student-athletes.
“As a proud Torero and graduate of the USD School of Law, I’m excited to continue our work with the school and program that provided the foundation of my career,” said BSN Sports President Terry Babilla. “Our Collegiate Select Division takes pride in their service and support for every customer and we’re looking forward to delivering even greater impact in the years to come.”
“I want to thank Kimya, Daniel, everyone at San Diego and Nike for continuing to trust our team,” said Todd Northrop, who serves as senior vice president of BSN Sports collegiate and pro select divisions. “We remain committed to helping every Torero student athlete, coach, staff member and fan show up game day ready for each and every season.”
Images courtesy University of San Diego
