United Legwear & Apparel Co. announced a new partnership with Epic Games to create a range of Fortnite bags and accessories, in a deal brokered by IMG.
The new Fortnite branded collection will feature bags, backpacks, duffle bags, carry sacks, waist bags, lunch kits, belts, wallets and card cases.
“Fortnite’s extraordinary success has made it more than a game; it’s a global cultural phenomenon,” said Isaac E. Ash, president and CEO of United Legwear & Apparel Co. “We’ll be making bags and accessories that capture very specific, authentic aspects of the game’s aesthetic and integral details, so Fortnite fans will feel they have a piece of the game in real life.”
“When it came time to think about our players who want Fortnite gear to match their active lifestyle, United Legwear & Apparel Co. was a perfect choice,” added Epic Games co-founder, Mark Rein.
Launching in May 2019, the collection will be available for purchase from major retailers around North America.
Fortnite is the action building game from Epic Games that lets you drop into a massive 100-player PvP Battle Royale or team up with friends in a co-op campaign to save the world against a horde of monsters. Fortnite Battle Royale is free and available on PC, Mac, PlayStation 4, Xbox One, Switch, iOS and Android.
United Legwear & Apparel Co. is a 20-year-old, New York City-based global entity that designs, manufactures, markets and distributes legwear, bodywear, apparel and accessories. Founded by Ash, United Legwear & Apparel Co. (ULAC) is a joint venture partner with Puma North America and also maintains highly-recognized licensed brands such as Skechers, Weatherproof, Pro Player, Champion, Mossy Oak and Minecraft as well as private-label brands. In early 2018, ULAC launched Fun Socks, a wholly-owned brand featuring full collections of men’s, women’s and kids’ socks and accessories.
