Under Armour Signs Deal with Red Sox’s Jonathan Papelbon

Under Armour signed a multi-year endorsement deal with Boston Red Sox
closer Jonathan Papelbon. Papelbon’s endorsement deal with Reebok ended
earlier this
year.

According to the Boston Herald, Pappelbon is now wearing a pair of its
customized cleats with “Cinco Ocho,” the
name of his alter ego, embroidered on the tongue.