Trik Fish, a provider of fishing lines and leaders, has promoted Tyler Maring to VP of Sales and Marketing.

Maring began working at Trik Fish in 2019 in shipping and logistics, where he improved day-to-day fulfillment and operational efficiency. He expanded into sales and marketing and reportedly led several growth initiatives that “significantly increased company revenue and helped build strong customer and retail relationships.”

“During his six years at Trik Fish, LLC, Tyler has been an invaluable asset to our fishing line company, showing himself time and again to be well qualified and deserving of this position,” said Dave Burkhardt, president and CEO.

Maring added, “Fishing has been a part of my life for as long as I can remember, and being able to help grow a brand that anglers trust is an incredible opportunity. I’m excited to build on Trik Fish’s strong foundation and continue finding new ways to expand our reach in the market.”

Maring said he will be “focused on driving Trik Fish brand visibility, expanding product reach, and strengthening relationships within the fishing community and retail partners.”

Trik Fish, based in Clermont, FL, offers a range of monofilament, fluorocarbon and braided lines, as well as co-polymer lines and leaders.

Image courtesy Trik Fish