Traditions Performance Firearms announces that Todd Weston has joined the Traditions team as the new national sales manager. Weston will play an instrumental role with the management of the company’s network of national sales representatives, as well as engaging in relations with distributors and retailers. He will handle all sales aspects across all channels of distribution.

“We are excited to have Todd come on board. With his experience and dedication to the outdoor industry, we feel this will be a great fit for both Traditions and Todd, said Traditions President Tom Hall. With his understanding and knowledge of the outdoor industry he will be an asset to Traditions and growing our brand.”

I am very honored to join the Traditions family! Industry-leading innovation and quality combined with a rapidly growing brand has put Traditions in a great place to partner with key retailers to meet their demand, said Weston.  I look forward to helping grow Traditions brand and bring exciting new products to the muzzleloading market.”

Weston brings with him over 20 years of experience in both sales and marketing. He was with Ameristep Quality Hunting for 18 years and was most previously employed at Plano/Synergy Outdoors.