Atlanta, GA-based CR Fitness Holdings, a major franchisee of Crunch Fitness, announced the upcoming opening of Crunch Duluth, GA, its 15th Crunch location in the Atlanta metro area and its 88th location overall.
Set to open at 2220 Peachtree Industrial Boulevard (formerly Sprouts Market), the soft opening is scheduled for September 30, with an official grand opening on October 4. The 30,000 square-foot fitness center represents a $5 million investment and will bring Crunch Fitness to Duluth for the first time.
“We’re excited to continue expanding in the Atlanta area with the opening of Crunch Duluth,” said Tony Scrimale, CEO of CR Fitness Holdings. “This 3.0 location takes the Crunch experience to the next level with premium amenities, the latest equipment, and a fun, welcoming environment that brings the entire community together.”
CR Fitness Holdings said it’s on track to operate 100 locations nationwide by 2026.
Image courtesy Crunch Fitness














