ASR appointed Andy Tompkins as the new group show director for the Action Sports Retailer group of trade shows. Tompkins will oversee all marketing and sales strategies, industry relationships, and growth opportunities for ASR.
Tompkins comes to ASR from his position as show director for the Outdoor Retailer Winter and Summer Market and Fly-Fishing Retailer World Trade Expos. Tompkins has been with VNU Expositions Sports Group since 1996.

“I’ve spent a decade delivering unique business-focused trade show environments, while maintaining a commitment to the core audience. We’ll continue making ASR a place where business is done, while allowing the vibe and culture of the lifestyle to carry over onto the show floor,” says Tompkins.

While at Outdoor Retailer, Tompkins was instrumental in growing the show to record attendance and sales levels. Tompkins is currently working toward his MBA at the University of California Irvine. He lives in Irvine, CA with his wife Megan. Tompkins is an avid golfer and snowboarder, who competed in the 1987 US Open of Snowboarding at Stratton Mountain.

Tompkins was welcomed to the ASR team with the good news that ASR Holiday, the new show in the group taking place at the end of May and start of June in Newport Beach, CA, has already sold-out. The show is the third ASR show following ASR Spring and Fall, and judging by the early indications, should be quite a success.