Terramar Sports Worldwide, a maker of outdoor performance wear, has been acquired by Lamour Inc. Terms of the July 1, 2007 transaction were not disclosed. The newly-acquired company will be renamed Terramar Sports. Lamour, a Canadian company specializing in marketing, manufacturing and global sourcing, is expected to bring growth to Terramar Sports and allow it to further develop its innovative performance products. 


“Today marks a new chapter in Terramar's 35-year history in the outdoor industry,” said Mel Shapiro, Founder and CEO, and Linda Shapiro, Co-Founder and Co-CEO, of Terramar Sports. “Lamour brings to the table a tremendous history of success in manufacturing and global sourcing from which Terramar Sports will immediately benefit.”


“Terramar’s products and technological expertise are a perfect match for Lamour’s strength, stability and global opportunities,” said Ben Lieberman, VP of Lamour Inc. “This transaction represents an important step for Lamour in entering the U.S. market and growing its U.S. distribution and sales opportunities.”