Teko Socks announced today the hire of Wasatch Reps for sales representation in the Extended Rocky Mountain region, which includes Utah, New Mexico, Colorado, Wyoming, Idaho and Montana.
Wasatch Reps is comprised of Sandy Brown, principal; Pete Swenson, associate; and Lora Smith, office manager. The Wasatch Reps crew has over 35 years experience in outdoor industry retail. The main office is in Salt Lake City, UT, with a second office in Summit County, CO. This allows effective and efficient service to more than 350 active retailer accounts in the region. Wasatch Reps also represents Dynafit, Salewa, Atomic, Pacific Outdoor Equipment, ABS, Travel Chair, Baledeo USA, and Laken.
We are thrilled to bring the team at Wasatch Reps into the mix for Teko socks growth and dealer support for the Extended Rocky Mountain region, said Greg Garrigues, president Teko-USA. Wasatch Reps has a wealth of experience, a deep bench of talent, and a nearly endless list of great retailer relationships. With this, they will invariably elevate our promise for stellar dealer support and growth in this key region.
Teko Socks has a unique proposition with its performance socks that are both technical and sustainable, said Sandy Brown of the Wasatch Rep group. We look forward to helping further their current momentum in the region and continue to support their growth strategies and synergies.
