Tecnica announced that Frank Cardullo of FWC, Inc will be representing Tecnica Footwear and Moon Boot in Metro New York, New Jersey and Pennsylvania.  Cardullo brings over 21 year’s combined experience in retail and sales to the team. 


Cardullo has a wealth of experience in the footwear industry, with three year’s of retail experience and 18 year’s of sales experience. He currently represents Vionic with Orthaheel Technology. 


“We are excited to have Frank join our team,” said Justin Harvey, manager of Tecnica Footwear and Moon Boot. “Frank’s knowledge of the footwear industry will be invaluable in the expansion of the Moon Boot® brand in the New York City and surrounding area.” 


Located in West Lebanon, NH, Tecnica handles all sales and marketing efforts in the U.S. and collaborates on product development with the parent company Tecnica SpA located in Montebelluna, Italy. Tecnica created the Moon Boot in 1970 and the first bi-injected plastic ski boot in 1973.