As of Jan. 19, Suunto North America will name Nate Randle as their Director of Marketing…
Randle comes to Suunto North America with 10 years of marketing and sales experience most recently with Callaway Golf Company.
“Suunto is the top in their field for me, personally and professionally, it was the perfect fit,” Randle says about moving to Suunto. “Working for the premier brand, we get to set the paceall the others get to chase. Even in a downward economy, Suuntos senior management team are hiring and moving the brand forward,” Randle says, “That shows Suunto has a solid consumer base and a strong brand loyalty.”
Matt Kaplan, Suunto North Americas vice president and business director, says the addition of Randle “will focus the commanding line of Suunto products in the U.S.” Kaplan also states that “Suuntos market share is steadily increasing Nates innovative marketing efforts will only solidify Suunto sports instruments as a leader for those involved in outdoor sports and an active lifestyle.”