Survival Straps will support Team USA athletes as they prepare to go for the gold in London by providing all London 2012 U.S. athletes officially licensed Team USA Survival Straps bracelets as well as gear tags for their equipment bags.
“It is an incredible honor for us to be able to create Team USA Survival Straps gear,” said founder and CEO Kurt Walchle. “The Olympic and Paralympic Games generate an amazing sense of camaraderie, patriotism and love for our country, and we are thrilled to help raise support for U.S. athletes by designing Survival Straps gear that recognizes their achievements.”
Survival Straps are stylish paracord bracelets and gear worn around the world as a fashion statement, but also as a symbol of strength, honor, survival and the greatness of American production. They are built in the U.S. from super-strong military spec paracord, giving them a secondary purpose. In an emergency situation, they can be unraveled to provide you with a durable length of cord. A unique red, white and blue look makes the Team USA Survival Straps gear the perfect accessory to wear while showing your support for the U.S. Olympic and Paralympic Teams during the London 2012 Games.
“The unique and trendy products designed by Survival Straps will allow Americans to proudly show their support for Team USA both during and beyond the London 2012 Games,” said U.S. Olympic Committee Managing Director of Consumer Products and Licensing Peter Zeytoonjian. “We’re proud to partner with this U.S.-based organization and look forward to seeing our supporters sport these red, white and blue products.”
“U.S. Olympic and Paralympic athletes represent both patriotism and prestige at the highest level, and adding Team USA to our licensing portfolio is a defining moment for Survival Straps,” said Daryl Walls, vice president. “This symbolizes both the substantial growth of our licensing portfolio and our extensive dedication to honoring America’s heroes.”
Survival Straps is now an official licensee of the U.S. Olympic and Paralympic Teams through 2016. The officially licensed Team USA product line consists of regular, wide and light duty survival bracelets as well as gear tags, key fobs, neck ID lanyards and survival necklaces.
About Survival Straps
Survival Straps was started by Kurt Walchle in 2007 with the mission to make incredible gear for the general public that helps to support America’s heroes in uniform. Today, Survival Straps gear continues to be handmade in the U.S.A. with the finest care and craftsmanship. Survival Straps supports all men and women in uniform with dedicated bracelet lines for firefighters, EMS, law enforcement and all branches of the military. They have raised and donated over $500,000 to America’s Wounded Warriors with the goal of hitting $1,000,000 by the end of 2012.
