Superfeet Worldwide, Inc., maker of premium insoles, announced their nomination for the Independent Running Retailer Association’s Vendor of the year award. Other nominees include, Feetures!, Brooks, New Balance, and Saucony. The winner is chosen by a vote of IRRA members and will be announced at The Running Event in Austin, TX, on December 4th.

“We are extremely pleased to be nominated alongside such great companies,” said Brad Parry, VP of Sales. “It speaks to the quality work our team is doing here and our sales reps on the road.”

The IRRA based their nominations for Vendor of the Year on the following criteria:
•    Product consistency and marketing integration for either Footwear, Apparel or Accessories
•    Commitment to Independent Specialty Running Channel
•    Customer Service Excellence and Initiatives
•    Specialty Running Marketing and Community Initiatives
•    Retailer Profitability

The Independent Running Retailers Association includes around 150 member dealers around the United States, and was formed to promote the interests of independent specialty running retailers. Their mission is to provide a forum to achieve excellence through education, communications, research, advocacy and member discount programs as well as to provide a support network to help independent businesses grow.