Superfeet announced the appointment of Ward Collins as the company's product manager. In this role, Collins will be responsible for the coordination and management of the complete life-cycle of all new and existing Superfeet products. In addition, he will support designated sales and marketing programs for the company.

“Ward's industry knowledge and recent three-month training experience in China with the Rofu Design Group make him the ideal person to assume this role,” said Randy Curran, managing partner, Superfeet LP. “We are excited to have him lead the development of future generations of our insoles while continuing to maintain the high-quality of the products our consumers know and enjoy.”

Most recently, Collins was a sales representative for Superfeet in northern California. Prior to his tenure at Superfeet, Collins worked in various technical, sales and marketing roles in the ski industry, including positions at North Star Tahoe and Rossignol Ski Company. He earned a B.S. in Business Administration from Sierra Nevada College