Stahls’ appointed Josep Maria Morralla Mercadé as managing director of Stahls’ TPT, the company’s Spain-based apparel decoration and licensing operation.
With more than 20 years of experience in leadership roles across Europe and Latin America, Mercadé has led complex P&L structures and multidisciplinary teams. He has implemented advanced systems and methodologies, including lean manufacturing, RFID, TPM, and digital transformation initiatives, aligning with Stahls’ commitment to “quality, speed and creative production capability at scale.”
Mercadé will focus on accelerating Stahls’ TPT growth in key categories, including sports, licensed merchandise and workwear.
“Stahls’ has built a global platform that helps brands and decorators produce more, and produce better, through technology,” said Carleen Gray, CEO of Stahls’. “This appointment is part of how we scale that vision worldwide. Josep Maria brings the leadership experience and operational discipline needed to expand capacity, elevate quality and strengthen Stahls’ role as the world’s leading partner for custom apparel decoration across every market we serve.”
“We’re building the next generation of apparel decoration operations in EMEA, where creativity, speed, and precision have to scale together,” said Martin Borley, CEO, Stahls’ EMEA. “Josep Maria understands how to modernize production, develop high-performing teams, and deliver consistent, premium outcomes for customers. His leadership will help Stahls’ TPT accelerate growth and set a new standard for licensed and elite sports decoration in the region.”
Images courtesy Stahls’














