Sport Supply Group, Inc. acquired the rights to the Gold Medal trademark from Brownell & Company, Inc.  Terms were not disclosed. Gold Medal is a manufacturer and distributor of specialized sports netting, protective netting, tennis nets and batting tunnel netting.


Adam Blumenfeld, chairman and CEO of Sport Supply Group stated:  “We intend to use the brand across multiple lines of business and sport categories with an emphasis on specialty sports netting and varsity sports netting. We look forward to enhancing the brand’s exposure through more than 3.0 million catalogs, 40 telesales agents, 200 direct salesmen on the road, approximately 15 web sites and more than 50 Platinum team distribution partners across the country,” he continued. “These multiple selling and distribution arms make SSG an ideal candidate for the introduction, revitalization, and proliferation of both new and existing brand named products to the team and institutional space.”


The company expects to launch the new line during the first half of 2009.