Sportsman's Warehouse Holdings Inc. will hold the grand opening of its new retail location in Sheridan, CO on Saturday, Sept. 19, 2015, with the doors opening at 9:00 am.

The store will be the fifth Sportsman's Warehouse location in the state of Colorado and will be located in Sheridan at 3910 River Point Parkway.

To celebrate the grand opening, the first 300 families through the door will receive a Sportsman's Warehouse $20 gift card and a free Sportsman's Warehouse hat. Other activities include Camp Chef hosting a grilling demonstration from 9:30 to 2:30. Also, factory representatives will be on hand for product instruction, giveaways, in addition to a large selection of door-buster sales. Attendees can register to win one of four $500 Sportsman's Warehouse gift cards. Commemorative grand opening Sportsman's Warehouse t-shirts will be available for $5.99.

“Sheridan, Colorado is a great area with an abundance of hunting, camping and fishing access,” noted John Schaefer, Sportsman's Warehouse CEO. “We are thrilled to open a store in Sheridan as Sportsman's Warehouse has a great customer base in Colorado. Not only does this opening represent our continued commitment to expand our loyal customer base, but it is also a testament to our understanding and succeeding in the Colorado market.”

Based in Midvale, UT, Sportsman's Warehouse operated 61 stores as of Aug. 1, including four opening in the prior three months.