Skechers opened its first Skechers Performance store on August 29, located at the Dolphin Mall in Miami, FL. The 26,017-square-foot space is the brand’s largest factory mall store globally, featuring basketball, running, soccer, golf, pickleball, and outdoor footwear.
The Miami debut follows Skechers Performance store launches in Canada, Europe, and Chile, timed to coincide with the brand’s momentum among consumers.
“The Skechers Performance retail era is in full force, from our first flagship store earlier this year in Canada to two new locations in Europe this spring and our recently opened destination in Chile, all have shown how enthusiastic our consumers are for our Comfort that Performs,” said Michael Greenberg, president of Skechers.
“At our largest factory mall location, Skechers’ World of Sports showcases all that’s revolutionary about our one-of-a-kind technologies for the 36 million annually who frequent one of the highest-traffic tourist malls in the country. Like every professional athlete and enthusiast who has stepped into our styles, we’re all in and are ready to change the game,” continued Greenberg.
The store features a running racetrack, basketball and pickleball courts, a golf green, and soccer and sports adventure areas, surrounded by digital LED screens. The store also has selfie staging areas with Miami-centric graphics.
Skechers’ grand opening was attended by Minnesota Timberwolves forward and Skechers athlete Julius Randle. Skechers’ roster of athletes also includes basketball players Joel Embiid, OG Anunoby, Norman Powell, Terance Mann, Rickea Jackson, Jackie Young and Kiki Iriafen; golfers Matt Fitzpatrick, Brooke Henderson, Bernhard Langer and Max Greyserman; pickleball pros Tyson McGuffin and Catherine Parenteau; baseball players Clayton Kershaw and Aaron Nola; soccer players Harry Kane, Mohammed Kudus, Luis Sinisterra, Barış Alper Yılmaz, Matt O’Riley, Isco Alarcón, Anthony Elanga, and Leila Ouahabi; and Indian Premier League cricket stars Jasprit Bumrah, Ishan Kishan and Yastika Bhatia.
Image courtesy Skechers
