Strong and steady single-digit growth. That’s one way to summarize the state of the sporting goods market in Canada. That figure is one of many facts found in SGMA International’s 2002 Canadian Sporting Goods Market Report (2003 edition) prepared by Trendex Sports Vision.
This particular study provides the reader with a number of spending details (units purchased and dollars spent) on the Canadian market-by category (sporting goods equipment, sports apparel, and athletic footwear), retail channel, retail outlet, product type (golf, tennis, camping, snow skis, etc.), geographic location (province/city), and gender.
Listed below are a few of the more newsworthy notes on the market in Canada:
- The Canadian sporting goods market has grown from $5.6 billion in 1999 to $6.6 billion in 2002.
- Sporting goods stores and athletic specialty shops are the top two retail outlets for sales of sporting goods (sporting goods equipment, sports apparel, and athletic footwear).
- Canadian Tire remains the largest retailer in Canada-for both units sold and dollars spent.
- Men are responsible for 58% of the spending in the Canadian sporting goods market.
- Canadians spent nearly $400 million more on golf equipment than they did on ice hockey gear.
This report is available only as a PDF download or as a Kinko’s DocStore printed copy. OBTAIN REPORT
