Samara Innovations, LLC has hired Kari Ricigliano as its marketing director. Ricigliano, an avid runner and marathoner, will work on product development focusing on marketing and sales for Aspaeris, a new compression sportswear line.
“Kari brings the enthusiasm and determination of a marathon runner to our team,” says Chris Feuntes, CEO of Samara Innovations, LLC. “She not only relates to our customers as an athlete, she fully understands the unique demands of endurance training on the female body. Her personal connection to female athletes gives her the honest expertise to help design products exclusively for women.”
Most recently, Ricigliano was on the Marketing team for Sightlines, LLC, a consulting company out of Guilford, CT. Over the past three years, she implemented and managed new IT projects, marketing materials, web redesigns, and social media strategies. She keeps her own blog called Running Ricig: Exercise and Elements of the Ridiculous. Ricigliano is excited to bring her athletic passion and business expertise together as a key team player in the further development of the Aspaeris apparel line.
Founded by Samara Innovations, LLC in 2010, Aspaeris is a female-centric sportswear company that strives to protect athletes from injury and enhance their performance with advanced compression apparel. The Aspaeris Pivot Short (APS) was created to help prevent non-impact ACL injuries in high-performance female athletes. Aspaeris sponsors the No ACL Hurt blog which features stories on recently injured or recovering female athletes.
