Roger Barton is stepping down as president of Outdoor Research (OR). The move comes after an eight year run at the technical apparel and outdoor gear company.

Barton, a 32-year outdoor and active apparel industry veteran, first joined OR in 2018 as head of finance and operations. He was promoted to president in 2020. His time at OR came following his role as CFO at Newell Brands Technical Apparel, which included the Marmot and ExOfficio brands. His career in the outdoor industry started with Marmot in 1994 during a period of rapid growth and global expansion.

Likewise, OR said Barton guided Outdoor Research through a period of significant industry shifts and internal growth.

Barton joined Outdoor Research in 2018, initially serving in a dual capacity leading finance and operations. His strategic oversight quickly became a cornerstone of the company’s internal structure, leading to his appointment as President in 2020.

“During his leadership, Barton was credited with modernizing the brand’s operational framework while maintaining its reputation for technical innovation and rugged durability,” the company said in a statement.

“Roger came to Outdoor Research at a pivotal moment and helped shape the brand into what it is today, instilling not only operational excellence but also serving as a strong steward of the brand,” said Michelle Wardian, the former president of OR immediately preceding Barton’s promotion and a current company Board of Directors member. “His leadership, integrity, and genuine care for this team leave a lasting impression on our culture and our company. We are grateful for everything he has contributed and wish him well in what comes next.”

The Board now moves to the search process to fill Barton’s shoes.

In a LinkedIn post, Barton said he “could not have spent these years at a better place.” More from his post following here:

*  *  *  *  *

Dan Nordstrom and Michelle Wardian, [I] will always be grateful for the opportunity you gave me. Could not have anticipated the wild ride it has been(COVID, masks, PFAS, Tarrifs).

Lee Turlington, Steve Meineke, Diana Seung, thank you for all the support and advice for me and the team.

Team OR – the most talented, dedicated and just plain fun group I have ever worked with. Will miss all of you and can’t wait to see where you take the brand.

Next for me? I hope to find somewhere to be useful. Until then you will see me on trail, kayak, bike or planes…..

*  *  *  *  *

Images courtesy Outdoor Research and Roger Burton/LinkedIn