Rock Star Global Fitness, LLC, the subscription-based virtual health and wellness platform, has received a “strategic investment” from KiwiTech, an applied AI and product engineering company.
As part of the investment, KiwiTech will “work closely with Rock Star Global Fitness to support the development of its technology platform and future digital initiatives.” The collaboration is expected to strengthen Rock Star Global Fitness’ “technology foundation, expand its platform capabilities and prepare the business for long-term growth.”
“Rock Star Global Fitness was built from a deep passion for helping people lead healthier, more active lives,” said company CEO Scott R. Smith. “Our vision has always been to bring fitness, wellness, and community together in a way that feels accessible, engaging, and personal. With KiwiTech’s support, we are excited to strengthen the technology behind that vision and continue building an experience that can reach and inspire more people.”
“Scott is someone I have known and respected for years, and I have seen firsthand the passion and persistence he brings to Rock Star Global Fitness,” said Mohsin Syed, president and chief startup officer of KiwiTech. “He has always believed that fitness should be more accessible, engaging, and community-driven, and that belief has shaped the company’s journey. We are excited to continue supporting Scott as he builds on that vision and takes Rock Star Global Fitness into its next phase of growth.”
Image courtesy Rock Star Global Fitness
