Reasonworx, the fast-growing, business and product development firm based in Salt Lake City, announced additions to the company’s collective talent pool.

“Recent projects have allowed us to pull in three outstanding product creators who truly need no introduction” said Robert Fry, principal at Reasonworx. “Lia Heath, Lyndsie Nash and Liana Delucca-Johnson have come aboard recently to design and develop product with us on a project for a strong lifestyle brand partner. I couldn’t be happier with the progress we’re making. Sometimes, a group just clicks and really becomes a sum greater than the parts. I’m really looking forward to future projects with this powerhouse team.”

“As advertised, Reasonworx strives to generate creative output that’s different from, and superior to, what’s commonly available, and the boost we’ve made in our product creation arm makes good on that promise,” said Head of Business Development for Reasonworx Jeff Roche.

Meanwhile, Reasonworx, continues to expand its portfolio and international client base. The Reasonworx team will be available for appointments at the Summer Outdoor Retailer show or can be reached through reasonworx.com.