PPR SA reported sales for the Puma brand slid 3.3% in the first quarter to €697 million ($902.6 million) on a comparable basis. Sales in the Americas jumped 11.2%, boosted by “good performance footwear in the U.S. market.” Sales in Asia-Pacific were down slightly. By product category, the company said footwear and accessories showed strength while apparel sales were down-particularly in the EMEA region.

 
Puma's sales in the Europe and EMEA region fell from an exceptionally high 2008 first quarter that benefitted from a year with numerous major sporting events, including the Beijing Olympic Games and the Euro 2008 soccer tournament.