PrimaLoft announced the addition of Jennifer Ryan as the new force behind fashion sales representation for the brand.
Ryan is a fashion industry veteran with more than 20 years of experience creating, sourcing and producing fabrics for high-end fashion designers. Her extensive background in the textile industry and her in-depth knowledge of the outerwear fabrics market will support PrimaLoft's efforts to continue to bring an unmatched level of comfort and softness to the sleek designs of top fashion brands.
“I am pleased to be a part of the PrimaLoft team and to help in the growth and development of such an esteemed brand,” said Ryan.
As the owner and president of the New York-based textile agency, Ryan Imports, she currently represents a select group of industry innovators including Halley Stevensons, Mallalieu's of Delph, Loden Steiner, Schoeller Textiles and Van Delden. Adding PrimaLoft to her roster of reputable brands in the fashion industry, Ryan will work to grow PrimaLoft's relationships with key fashion manufacturers globally.
“We're very pleased to welcome Jennifer Ryan to the PrimaLoft team,” said Eileen Berner, sales and marketing director, PrimaLoft. “We are dedicated to driving innovation tailored to product applications in the fashion market, and we’re certain that Jennifer’s experience will help us to achieve that goal.”
Top fashion brands from New York to Milan use PrimaLoft insulation in their most popular, high-end garments and outerwear. PrimaLoft adds a level of comfort and softness that is unmatched. Focusing on a “fashion meets function” philosophy, outerwear made with PrimaLoft® insulation yield sleek designs that provide warmth without the bulk typically associated with traditional insulations.
World renowned brands that have used PrimaLoft in fashion collections include Ralph Lauren, Burberry, Hermès, Prada, Brooks Brothers, Vineyard Vines, Erin Snow, Searle, Isaora, and many others.
