Dry in Style: Matador Upgrades Travel Towels Just in Time for Spring Adventures

BOULDER, Colo. (Mar. 1, 2022) – Matador Travel Equipment, the award-winning producer of high-performance travel equipment, today introduced the NanoDry Packable Shower Towel and NanoDry Trek Towel, significantly updated versions of the brand’s best-selling travel towels. The NanoDry Towels are designed for lightweight, efficient travel, with a silicone case that allows for easy access and […]

SPY Expands Roster Of Change Agents With New European Snow Team Members

SPY+ is expanding its multidimensional crew of international Change Makers with a stacked lineup of skiers and snowboarders representing some of the most creative snow sliders across Europe. The revamped SPY+ cohort of intercontinental supporters has expanded to include professional skier Laurent De Martin, professional snowboarders Victor Daviet, Celia Petrig, David Boggio, and the brothers […]

Flexia Launches Smart At-Home AI-Enabled Pilates Reformer 

Flexia Pilates released its AI-enabled Pilates Reformer. It provides real-time feedback and tracks progress to make personalized recommendations to help users reach their fitness goals. The Reformer offers a dedicated virtual studio that allows users to stream certified instructor-led Pilates classes on demand. The professional-grade, easy-to-adjust smart Reformer uses goals and movements to improve form […]

Aquasphere Adds Triathlete Sam Long To Ambassador Roster

Aquasphere, the swimming and triathlon brand, announced 70.3 World Championship silver medalist Sam Long is joining its roster of ambassador athletes. As part of the partnership, Long will train and compete using Aquasphere’s range of products including its eyewear, wetsuits and training equipment. Long joins a roster of world champion athletes on its global Team […]

Skechers Signs As Official Footwear Sponsor Of US Open Pickleball Championships

Skechers announced it has signed on as the official footwear sponsor of the US Open Pickleball Championships. “Pickleball adds another pillar to our established running, golf and performance walking business. This sport is easy to learn and great for families, so footwear featuring our advanced comfort technologies will be a perfect fit for casual and […]

Original Penguin By Munsingwear Re-Signs PGA Tour Winner As Ambassador

Original Penguin Golf, a division of Perry Ellis International, announced it re-signed PGA Tour winner Cameron Smith as a brand ambassador. “Cameron Smith is a proven winner on the PGA Tour, and we are thrilled to continue our relationship and have him as an Original Penguin brand ambassador for years to come,” said Oscar Feldenkreis, […]

Enduro Bearings Launches Mechanics Ambassador Program

Enduro Bearings announced it is “shining a light” on bike mechanics with its Mechanics Ambassador program, offering technical, logistical and support to select professional mechanics, and those aspiring to be bike mechanics, working in the U.S.  Enduro Bearings, a maker of bearings and bearing-related components, aims to raise awareness of bearing technology and the importance […]

Kitsbow Discontinues PPE Product Line

Kitsbow Cycling Apparel announced it is discontinuing PPE production on February 28 to focus on manufacturing apparel. At the start of the pandemic, in March 2020, Kitsbow pivoted its operations to manufacture face masks initially for medical professionals and first responders, then the general public.  “With the wide availability of masks from literally hundreds of […]

Gerber Gear Announces New Spring 2022 Products

Portland, Ore. (February 23, 2022) – Gerber Gear, the industry-leading manufacturer of knives, multi-tools, and gear, announces today a new selection of outdoor problem-solving tools. The Spring 2022 lineup of products includes multi-tools, axes, and fillet knives designed to improve experiences outdoors, no matter the adventure. Whether conquering a new 4×4 trail, spending a night […]

Fin-Nor Releases Performance Sunglasses For Anglers

Fin-Nor, the saltwater fishing brand founded in 1936 with the invention of the big game saltwater reel, announced a brand relaunch and introduced a line of performance sunglasses for anglers. “This next evolution of the Fin-Nor brand is the most exciting yet and stays true to our mission to create tools that help men and […]

Pearl Izumi Releases New For S22 Mountain Bike, Road, Gravel, and BikeStyle Gear

Pearl Izumi released its Spring 2022 line featuring mountain bike apparel and protective gear for trail riders, including chamois technology for a comfort ride. It also expanded its product range in the gravel and BikeStyle categories. The Spring 2022collection includes: Elevate Knee Guard Summit Elbow Guard Summit Pro Shell Short  Summit Pro Jersey  Summit Short  […]

HEX Expands DSLR Offerings With Camera And Wrist Straps

HEX introduced its Ranger Camera Strap and Wrist Strap. Designed for comfort and performance, the neck cuff is padded with EVA foam and backed with air mesh for ventilation and includes aluminum D-Ring junction buckles. The straps feature Hypalon connectors that hold up to 80 lbs. and are made from water-resistant, ballistic nylon and surplus […]

Redline Launches BMX Race Development Team

Redline, a BMX bike brand, launched a BMX race development team, Redline/Dvide, to work with athletes to support and develop BMX racing. “Redline’s extensive legacy in BMX, dating back to 1974, is deeply rooted in the sport’s conception and early development,” said Larry Pizzi, CCO, Alta Cycling Group. “The launch of Redline/Dvide represents a step […]

Aetrex Releases Comfort Footwear Collection For Fall 2022

Aetrex, Inc. (Aetrex), offering foot scanning technology, orthotics, comfort and wellness footwear, today announced its plans to showcase its FW22 collection at the Atlanta Shoe Market on February 19-21, Booth #1537. Aetrex will also show its comfort-driven, fashion-forward dress styles, including the Corey and Finley heeled clogs featuring the company’s arch support for proper alignment. […]

Nemo Introduces New Backpacking Gear For 2022 

Nemo, the outdoor gear and accessories manufacturer, announced its 2022 line of new and updated backpacking gear with an increased focus on sustainability, weight reduction, and insulation. “One of the most exciting updates for the 2022 line is the new OSMO recycled fabric in the Dagger OSMO and Hornet Elite OSMO series. OSMO fabrics are […]