Archives: Press Releases

STEAMBOAT SPRINGS, Colo. (Feb. 8, 2021) — Honey Stinger, the honey-powered sports nutrition brand, is pleased to announce its 2021 Hive Elite Program roster. Twenty-seven new standout recruits join a group of 23 top returners from the 2020 squad, forming a team of athletes 50-strong to represent the brand this year in their training, competition, […]

Toray Industries has launched a new poly filament fabric called Camifu that “combines the softness, smoothness and comfort of synthetic fibers with the natural feel and random unevenness of traditional Japanese paper,” said the brand. Camfu can be used for various apparel applications for men’s and women’s clothing, including outerwear. Toray will commercialize Camfu beginning […]

Neos launched its Glacier Trek SPK outsole technology for extreme cold-weather traction. The technology, which uses biomechanically placed stainless steel spikes, will be available in four new styles in its Fall 2021 collection. Designed to be worn over footwear, NEOS overshoes are created to be versatile, lightweight, easy to pack, and slip on/off.  Its winter […]

The National Football League (NFL) is teaming up with Skillz to crowdsource a future mobile esports. As part of the agreement, the two sports organizations will host a global game developer challenge. Competing developers will have the opportunity to develop an NFL-themed mobile game. The game will be powered by the Skillz esports platform and […]

Entering its 65th Anniversary, Gordini introduces its most sustainable product line in the brand’s history for its Fall 2021 collection.  The brand’s new Front Line series was developed in collaboration with Gordini’s team athlete and splitboarder Rafael Pease and is constructed with 100 percent bluesign-approved materials, while the Gordini Cirque series, made with responsibly-sourced leather, […]

The Fox US OPEN of Mountain Biking (US OPEN) has announced the 2021 race festival will be held at Snow Summit Resort in Big Bear Lake, CA on September 23-26. The event moved to California in 2019 with significant fanfare, and despite postponing the 2020 event due to the global pandemic, the US OPEN team […]

Nike’s first sustainable basketball shoe made its debut under the brand’s ‘Move to Zero’ initiative—the company’s sustainable platform that builds on its earlier commitment that by 2025 it will use only renewable energy within all its facilities with an end to reduce its carbon emissions to become a zero-waste brand. The shoe comes in three […]

Teva and Anna Sui, the international fashion designer, have teamed up a second time to collaborate on a floral inspired footwear collection. The collection offers two styles—the Flatform Universal Anna and Ember Mid Anna. Teva explained in a release that the footwear offers “Teva’s signature comfort with Anna Sui’s whimsical wearability,” with the footwear paying […]

Osprey is expanding its child carrier offerings for Spring 2021. The Poco LT features a patent-pending, lightweight, stainless steel frame for kids and adults. “In designing Poco LT, we wanted to design a carrier that was more accessible for everyday use and easier to pack and travel with than our current Poco series which is […]

Scarpa’s Mojito Bio, the brand’s first 100 percent biodegradable shoe with a performance rubber sole, was recognized as an industry winner in the third-annual Outdoor Retailer Innovation Awards, an award that recognizes the outdoor industry’s most innovative product releases each season.  The Mojito Bio, available at retail Spring 2021, earned third-party certification for its biodegradability […]

PLAINVILLE, Mass., February 2, 2021 – Croakies, the original manufacturer of industry-leading outdoor retention products and part of Hilco Vision’s portfolio of brands, today announces that alongside the collection of brands within the Hilco Vision Outdoor division, the launch of its Virtual Sales Appointment platform. Designed to facilitate more streamlined sales appointments through Q1 of […]

Taxa Outdoors introduces its updated Woolly Bear adventure trailer and basecamp for 2021. Lightweight and versatile the 2021 Woolly Bear offers design updates to the interior and exterior with adaptability for outdoor pursuits. The Woolly Bear is Taxa’s “go-anywhere basecamp” and embodies Taxa’s “Out is In” mantra. The full-size outdoor camping kitchen has been updated with […]

Igloo and the American Society for the Prevention of Cruelty to Animals, (ASPCA), have partnered to launch the ASPCA Playmate Collection to raise funds for the ASPCA. Igloo is proud to support the ASPCA and its mission to save canine lives. The new, limited-edition ASPCA Dogs Playmate Pal and ASPCA Cats Playmate Pal, feature the rescue […]

February 2, 2021 – kora (https://koraoutdoor.com), the pioneer in using Yak wool for performance apparel, today announces the launch of its new Yushu collection of base layers, which provide exceptional warmth, softness and breathability with added corespun panels to ramp up strength and durability in high-wear areas. Kora’s new Hima-Layer™ Yushu fabric is knitted out […]

Lumos Solar announced that the company’s new SolarZone structures would be featured at the Super Bowl on February 7 in Tampa, FL, marking the fourth time the brand has appeared at the Super Bowl. Lumos Solar’s installation is in partnership with the local utility company in Tampa. As part of the utility’s sponsorship of the Super Bowl, […]