Winter Sports Market (WSM), the premier winter sports trade show in the United States, will be held in Salt Lake City, Utah, from January 28 through 30th at the Calvin L. Rampton Salt Palace Convention Center.
The event, attended by over 575 buyers, is supported by members of Winter Sports Retailers (WSR), Nation’s Best Sports (NBS), and independent specialty shops from across the country.
WSM provides retailers and brands with an unparalleled opportunity to connect on a management level in the days and weeks preceding preseason order deadlines. In conjunction with attendance at regional trade shows, Winter Sports Market is a crucial component to a successful buying season for all brands and shops in the Snowsports industry.
For additional information regarding WSM, including interest in attending, as well as the 2026 Exhibitor and Retailer Lists, please visit https://wintersportsmarket.com/
To secure the most favorable pricing, please register by September 14.
