Poshmark, the fashion marketplace for new and used fashion, appointed Heather Friedland as its first chief product officer. With more than 20 years of product leadership experience, Friedland most recently served as chief product officer at Ancestry and prior to that at Glassdoor, where she drove product innovation and organizational transformation.
Prior to that, Friedland led product management at eBay for search, product pages, and core buying experiences, later overseeing the end-to-end buyer experience and, as vice president of product, leading seller and local marketplace initiatives to expand the company’s global reach.
Friedland began her career at Jump.com, which was acquired by Microsoft, where she spent a decade building products and teams across MSN, Windows Live Q&A and Bing Search.
“In selecting Heather as our chief product officer, we sought a leader who combines deep product expertise with a customer-first mindset and a sharp understanding of marketplace dynamics,” said Namsun Kim, chief executive officer of Poshmark. “We’re entering an exciting new chapter as AI redefines how people shop, sell and connect. With Heather’s leadership, we’ll accelerate innovation across our platform, expand the value we deliver to our shoppers and sellers and position Poshmark at the forefront of fashion resale and the next generation of AI-powered commerce.”
“I’m thrilled to join Poshmark at such a pivotal moment and as a longtime Posher,” said Friedland. “I’m excited to partner with the team to bring bold, innovative solutions to the Poshmark community and scale the impact we deliver.”
Image courtesy Poshmark
