At an Investor Day event held in Boston, Planet Fitness announced a goal to grow revenues in a low double-digit percent CAGR over the three-year period from FY26 to FY28. The growth is expected to be driven by system-wide same-club sales growth in the mid-single-digit percentage range and new club unit growth in the 6 percent to 7 percent range.

Adjusted EBITDA is expected to increase at a mid-teens percent CAGR.

At the event, Planet Fitness’ management provided an update on the fitness chain’s four strategic imperatives designed to drive its long-term growth ambitions, which include:

  • Evolving and modernizing the Planet Fitness brand while staying true to the fundamental values that define and differentiate its offerings;
  • Enhancing the member experience to foster brand loyalty and connection that translates into long-term member growth and captures the increasing fitness market opportunity;
  • Refining Planet Fitness’ club floor plans and amenities to enhance franchise returns as they open, operate, and remodel clubs; and
  • Accelerating new club growth globally by driving topline growth and optimizing club formats to further enhance unit economics.

“Planet Fitness has achieved remarkable growth since its initial public offering 10 years ago, evolving from an industry challenger to a clear leader in the fitness sector. Today, we have more than 2,800 clubs and nearly 21 million members, democratizing access to fitness and wellness with our high-value, low-price offering. We continue to build upon this momentum and are well-positioned for our next phase of growth in this golden age of fitness,” said Colleen Keating, Planet Fitness’ chief executive officer. “This is an exciting time for Planet Fitness with several catalysts for growth coming together. The demand for fitness is rising globally, real estate availability is beginning to ease, our brand is evolving in ways that attract all generations and fitness levels, and we are advancing our strategies to accelerate growth. We are excited about the future of Planet Fitness and our ability to deliver exceptional value for our franchisees, members, and shareholders.”

Jay Stasz, Planet Fitness’ chief financial officer, stated, “We are incredibly proud of what we have accomplished since becoming a public company. We continue to evolve as we drive profitable growth, expand our competitive advantage, and strengthen our industry-leading position. As a result, we continue to deliver strong and sustainable free cash flow, return value to our shareholders, and strategically reinvest in our business to support robust growth. Our strategic imperatives and the continued dedication of our franchisees and our team give us confidence in our ability to deliver strong financial results and achieve our long-term objectives.”

Image courtesy Planet Fitness