Perfect Moment Ltd., the London-based ski and activewear company, has announced that it has completed two financing transactions totaling approximately $6.6 million, thereby strengthening its financial position.
On August 26, 2025, Max Gottschalk, Chairman of the Board at Perfect Moment, extended loans totaling $5.09 million to the company. These provided working capital to support product purchases and operations. The loans consist of an unsecured promissory note for $3.4 million, bearing an annual interest rate of 12 percent, with monthly interest payments. The unpaid principal and interest, at the same rate, are due on November 8, 2025. There is a second unsecured promissory note for $1.7 million, also bearing the same interest rate, and with monthly payments, with the balance due on August 18, 2030.
In consideration for supplying these loans, the company issued Gottschalk $305,398 of shares of the company’s restricted common stock. The per-share price was $0.46822, which represents the average closing price of the company’s common stock as reported on the NYSE American for the five trading days immediately preceding the signing of the notes. This resulted in an aggregate of 652,253 shares.
Strategic Equity Investment
Separately, on August 27, 2025, the company entered into a Securities Purchase Agreement with X Cubed Capital Management. The company agreed to issue and sell 3.17 million shares of common stock and a warrant to purchase up to 3.2 million shares of common stock. The per-share purchase price of the common stock and the warrant exercise price are each $ 0.46822. This represents the average closing price of the company’s common stock as reported on the NYSE American for the five trading days preceding the agreement’s signing. The common stock and warrants were sold for an aggregate of $1.49 million. The agreement contains customary representations, warranties, and agreements of the company, as well as customary conditions to closing and obligations of the parties.
In connection with the transaction, the company and X Cubed Capital entered into a registration rights agreement. Under this agreement, the company agreed to register the shares and shares of common stock underlying the warrant.
X Cubed Capital Management is a Minneapolis, MN-based alternative investment manager founded by Andrew Redleaf in 2021.
“These financings demonstrate strong confidence in Perfect Moment’s strategy and brand potential,” said Gottschalk. “With enhanced financial flexibility, the company now has the resources to capitalize on upcoming opportunities, deliver on its growth plan, and continue building momentum throughout fiscal 2026.”
Image courtesy Perfect Moment
