PacSun has built a hub for its growing music program (music.pacsun.com), featuring daily blog updates, exclusive performances, live-streamed interviews, embeddable playlists, curated show listings, insider looks at touring musicians and much more.
PacSun Music aims to give customers an exclusive look into all aspects of music by cultivating a robust array of content flowing daily. On top of hand-picked Featured Artists of the Month and pop-up acoustic sets played at notable SoCal grounds, PacSun Music will also feature in-studio updates, translated lyric meanings, a look into their favorite musicians' playlists and song downloads, to name a few.
In addition, PacSun's new streaming player will offer 20 fresh new tracks each month to showcase amazing talent through the brands unique California-inspired perspective. The site's social share functionality gives customers the ability to share the tracks with their friends in a variety of ways including the ability to embed music on their blog, “like” on Facebook or share on Twitter.
