Messe Friedrichshafen GmbH reported that 20,460 visitors from 87 nations attended the Outdoor European trade fair, surpassing the record of 19,300 set last year. Sixty percent of visitors came from outside of Germany.


“Our industry has once again shown their capacity to cooperate and grow,” said David Udberg , President of the European Outdoor Group ( EOG ) and Managing Director of Lowe Alpine UK at the end of the 17th OutDoor in Friedrichshafen. “The figures of the fair are very promising, the outdoor area is in a euphoric mood we had a super show.”

A total of 868 exhibitors from 39 countries presented, up 7% from 2009. An estimated 200 products debuted at the show.


Nearly 450 people representing more than 250 brands and suppliers participated in the Early Morning Breakfast events, said EOG CEO Mark Held.